It’s Fab, your marketing fairy Godmother 🧚♀️
…here to help you make sense of your messy middle
Hey, I’m Fab 👋 I help founders and marketers make strategy feel doable, campaigns feel human, and progress feel inevitable.
Free lessons to help you stop chasing tactics and start building marketing that supports the business you actually want to build 🤫
Bibbidi-bobbidi-brand magik 🪄
Your pumpkin carriage is lovely - let’s check those wheels
I work with founders, small teams, and marketers who need strategic eyes, practical direction, and someone who can turn “we should probably fix this” into “right, here’s what we’re doing next.”
This can look like a one-off consulting conversation, a focused audit, or a short-term fractional CMO-style project where I come in, sort the chaos, and help you build the foundations properly.
Audit → strategy → implementation
My Books
I've been an avid reader since I was very young, and that translated well into my passion for books.
I always dreamed of being an author, and with three published books, one of which has been award-winning, I am so happy that I can share some of my journey, my lessons, and my learnings through the written pages.
This is the best way to get a bit of Fab in your life if you are new to my work!
Find me on a stage near you delivering big cheerleading energy
Welcome to the Founder Classroom
Marketing strategy, founder lessons, and the occasional loving kick up the 🍑 from someone who’s been doing this for 12 years and helped over 500+ founders.
