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In July and August, I did three in-person talks. Then I booked two more for November. There's also a Canva one landing right in the middle of that: "From Idea to Sales Ready," part of their AI for Small Business Week, live Wednesday 23rd September (link).

That's a lot of stages in a short stretch. Plenty of chances for the imposter voice to show up right on schedule.

Who am I to teach this? What if I've lost it? What if I stand up there and it just doesn't land anymore?

Before those summer talks, I needed a proper refresher. Not the kind where you wing it and hope for the best, praying to the WiFi gods.

So I opened my hype machine, and you may be wondering, what the heck is that? Well, here’s what you need to know.

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