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I’ve been thinking about seasons, as I am going to be talking about the elusive idea of balance next week for my talk with the The Marketing Meetup in Cambridge [find out more here!]
But what the hell do I mean by seasons, you may be wordnering?
Not “what’s your Q3 goal” seasons: actual seasons.
Because we talk about goals, targets (and heck even business) as if the best version of us is meant to stay in one mode forever.
And it’s just not true.